BRIEF: Develop a promotion that works across EF's more then 50 markets.
IDEA: An interactive promotion tool that EF representatives can use to collect leads at trade shows
and information meetings. While engaging the user, the tool also shows EF’s more than 50 destinations
and give the contestant the chance to win a free trip or vouchers to be used when buying a trip.
APPLICATION FOR I-PAD AND WEB
WORDMARKs that captures the spirit of each one of EF's destinations.
